Headers The headers are used to title the different parts of a content . Applying hierarchy tags correctly is a way to tell Google which parts of your text are most important. The H1 would correspond to the highest level title and the successive headings (H2, H3, H4, H5 and H6) would be used to title less relevant parts of the content . For example, in a product file, we could have the following hierarchy of Hn brands: H1 : [Product name] H2 : Product information H2 : For whom it is indicated H2 : Mode of use H2 : Composition We must transfer this to the rest of the types of e-commerce pages: home, categories and blog.
Some recommendations phone database to optimize the H1 and the rest of the Hn hierarchy tags: That include the target KW and related terms. We will avoid using these hierarchy marks to style secondary parts of the page such as sidebars or menus. The H1 can match the title. If it doesn't match, there must be consistency between the two and they must be related. Do not miss anything about Hn hierarchy brands by consulting the term in our online marketing dictionary. Content optimized for categories The categories will be, as a general rule, the URLs that position for the most generic KWs and with the greatest search potential.
Therefore, since categories are one of the most profitable pages in the business, it is crucial that we develop an SEO strategy that helps us achieve the top positions in the SERP for the transactional queries that interest us . Enjoying a privileged position will give us an advantage over our competitors, as long as we have competitive prices, among many other things. We can start working on the most generic categories and go down in the architecture until we reach those more specific subfamilies.
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